Music mogul writes personal book on Walsall Football Club

Article from Walsall Advertiser website

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A MUSIC mogul from Bloxwich who helped launch some of today’s biggest pop stars into the spotlight has turned his hand to pen a book on his beloved football club.

Steve Jenkins, who was once at the helm of Jive Records which would launch the careers of Britney Spears, Kylie Minogue and Justin Timberlake, is set for the release of his new title, Walking Down The Wednesbury Road.

It tells a personal story of the love Steve shares for Walsall Football Club ever since he began supporting the Saddlers as an eight-year-old.

Steve, now 59 and living in London, said: “The book tells a lot of personal memories of mine, but also takes a behind-the-scenes look at the club and obviously about the footballers, some who I have been friends with for 25, 30 years.

“This is not a statistical football book, which talks about the number of goals and performances – it does provide a short summary of that but I’ve tried to keep it personal.”

The book tells the friendships the top music producer has made with Walsall FC legends such as Mark Rees and Chris Marsh. And it reflects on the most nail-biting moments of the club – such as the 1984 League Cup semi-final against Liverpool.

Steve added: “Writing the book became a labour of love.

“I think that if you’re a Walsall supporter, and have been for some time, you will love what I’ve written. And I want to thank the footballers who have let me tell some real funny stories.”

Despite his glittering careers -  the record producer has been involved in over 85 number one records – taking him across the globe, Steve still found time to watch his much-loved team. He said: “I would fly back to Heathrow from the likes of New York, Los Angeles, Singapore and make the 250-mile round trip to watch Walsall play. I have never missed a season.”

The book is officially launched on October 5, but advance copies can be purchased for £14.99 from the club shop at Bescot Stadium from Saturday (September 7).

Article from Walsall Advertiser website